Chinese Box Office in Overdrive

The fastest-growing market for movie exhibition can be found in the nation with the world's fastest-growing economy. From now through 2012, China will see admissions rocket 108%, according to a report released Monday by exhibition specialist Dodona Research. The report, entitled Cinemagoing Trends and Forecasts, also points to the United Arab Emirates and Russia as countries on a growth curve. Dodona said UAE admissions will grow 33%, while Russia is likely to see a 31% rise by 2012.

Dodona predicts that France will be the strongest performer among the mature markets of Western Europe and North America, with admissions up 16% over the next five years.The research shows sales of cinema tickets worldwide rose 2% in 2007, hitting 7.4 billion, while box-office increased nearly 10% to $28.2 billion, helped by falling exchange rates for the U.S. dollar. The Cinemagoing Trends and Forecasts database covers 57 countries -- including Western and Eastern Europe, Asia and the U.S. -- which together house 4.5 billion people.

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