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Anatomy of a movie poster....

2009-11-09 1:41PM / 標準BLOG

Here's a one of the designs for a small film I worked on, "Turning Point 1977". Normally a client will give me pics from the onset photographer...."unit photography". I normally get between 1,000 - 2,000 pics to choose from, which I then put together to make the design that's in my head. The most pics I've ever had to look through was about 12,000....which took me 3 days to look over, for a poster that was due in 4 days. With "1977", there were just a few pics.....so I ended up using mostly stock photography.

Below are the original pics...except for the shot of the people, which I can't show because it's from the film. Putting these together to make the poster was actually quite easy....looking through thousands of stock photos and putting them together in my head as I went, was definitely the hard part. In LA, back when I first started, we didn't have much stock photography available, so we had to piece everything together....especially actors. Actors were almost never available to take photo shoots, so if we had the time, we would use body models....but mostly we put them together using unit photography. The most difficult design was when I had to piece together one actor from 17 different pieces.....that killed me. No matter how difficult, it has to look realistic...and the lighting has to be right.

I'm concentrating on my films now....so I won't be designing many posters from this point.....time to move on.....

The photos below are from "istockphoto.com".

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Blog: Saturday, Mar 22

2008-03-22 3:07PM / 標準BLOG

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"Red Cliff"

2008-03-22 2:28PM / 標準BLOG

here are two of the 9 teaser posters I designed for the movie....the client picked out the photos for the other posters, so I didn't do much except for crop and size them. I was hoping to do something really different, but sometimes it just doesn't work out. I've seen a 23 minute trailer for the film, and I have to say that the sets and footage are quite amazing. it would be difficult to make this kind of film in the states, only because the cost would be astronomical. I also want to say that the producer was very cool to work with, some people in this industry get to a certain level, and they let their egos go out of control, but Terence was very down to earth.

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Blog: Friday, Feb 8

2008-02-08 7:38AM / 標準BLOG

been taking a break lately....finally finished the teaser posters for "Red Cliff" last Saturday....there will be 9 teasers....I didn't do much design except for two of the posters....the client already had an idea of what they wanted....which happens sometimes. except for the freezing cold...it's been really beautiful in beijing lately, all blue skies...not even one cloud ; ) i think it's going to be a great year!! hehe

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Blog: Friday, Feb 8

2008-02-08 7:26AM / 標準BLOG

Happy CNY!! Hope everyone has a great year! ; )

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