Sugar

So i haven't blogged in a while. I thought I'd talk about my experience when I was hired to redesign the walls in the club 'Sugar' in Lan Kwai Fong.

Early this year in January, Sugar decided to go through a minor facelift, and in doing so, I was hired by Blac Designs's Zachary Fu to redesign the walls with some ART.

Basically the design brief and proposal stage went through several stages, from combining 'sexy' with 'buddhism', to 'graffiti turntables', to 'hiphop' + 'naked girls', until finally coming to a point where they wanted a 'purely decorative aesthetic'. If you're a designer or an artist, you're usually a bit skeptical when a client says they want a 'purely decorative aesthetic'. It usually mean's they want something 'pretty' but with no purpose. -_-

So me and my project director who was responsible for the entire Sugar facelift decided to combine everything we've done in the initial proposal stages into this 'purely decorative aesthetic'. The concept was to create these abstract shapes that would align the walls. But to make things more interesting, I would hide imagery within these shapes. :)

The downside was, for the 3 days that Sugar went through renovation, I had a 24 hour time-frame to paint the whole thing.

The two wall's combined add up to about 60 x 10 feet. Not including the entrance tunnels.