i thinks this is great. today's society tht tends to wanna be involved in ads, be a voice.
original Monster.com ad:
one tht i like: Agency: Meyocks Group Use: ADDY Awards intro (this is the Oscars for Advertising peeps) Descrīption: Spoof of Monster's "When I Grow Up" campaign
which brings me to this recommendation... i strongly encourage EVERYONE who wants to understand the design business AND MOST IMPORTANTLY how creative ad ppl are thinking or method of thinking (vice versa) to PLEASE READ THIS...
THE BRAND GAP: How To Bridge The Distance Between Business Strategy And Design
by Marty Neumeier
this book really helps, and it's not like dictionary. it's fun. only $20. one of the book to MUST HAVE in your bookshelf.
guess the creative group are fedup and wanna find a way to express their feeling.... is always funny looking at all this scamp regarding how they turn this fact into something amusing. hehe good 1!
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