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Professional beauty & fashion portrait photographer since 2008.

Berna has a brief background in the modelling industry, and also work as a graphic designer. Since her recent start in photography, she was soon acknowledged with her skills and has several works published in the UK and Indonesia.

Her work is heavily inspired by female sensuality, emotion complexity and fragility.

Berna is based in London, United Kingdom.

World of Photography Vol. 2

2011-01-19 9:05PM / 標準BLOG / Fashion Photography

Follow up the success of the bookzine - World of Photography, in which I was luckily being included two pieces of work in their volume 1 last time, now the publisher Archant decided to go for a second volume!!

Will I have any work to be included in Vol. 2??
Hopefully.

The images they select will also be considered for inclusion in their iPad app World of Photography, which is available to download on iTunes FREE here: www.photographymonthly.com/world

To become a fan on facebook click here:

http://www.facebook.com/home.php#!/pages/The-World-of-Photography/154311001249833

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Fashion Story

2011-01-13 7:40PM / 標準BLOG / Fashion Photography

Happy 2011 everyone!
My new year resolutions this year would be shooting more fashion story.
And of course to improve my skills further.

From my last few times shooting fashion story, I realised its very hard to pick the perfect one to feature into a story, not only because picking up the right mood within the images to fit into the story theme is important, also because the slightest little things such as where the models gaze does matter!! And colour, light, angle, background...etc. too many to list...

I hope by keep practising to put a story together, will earn me the experience and a very sufficient way to plan any future fashion story, not to mention the preparation and "storyboard" has to be looked into the very last details. Shooting outdoor is always a challenge, because there could always be unexpected things happened. For example, there could be loads of rubbish dump into the street waiting for the bin man to collect, and could have ruined the plan for your shoot, and unfortunately that is exactly what happened to me in one of my shoots near Oxford Circus in London last month >,< doh

Here's the first fashion story I have done as a test, titled:
Where The Wild Things Are

Hope you like :)

Model: Melanie Rose
Make-up: Miriam Cyna
Styling: moi

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Recent Publication

2010-11-11 7:42AM / 標準BLOG / Fashion Photography

Haven't been updated my blog for a while now... was in fact busying with a few things at the same time...

But here I am with a good little news, that I have a few more works got published into two publication.

The first one is World of Photography Vol. 1, published by Archant Specialist Magazines, also the publisher of the monthly magazine - PhotographyMonthly, selling nationwide in the UK.

Earlier last month or so, they have emailed and ask about if they can publish two of my self portraits, which I had them for a test for editing practice purpose. Twice as lucky as it is, this is my second time that I have work published by them, and I am grateful that they are here, so photographers like myself have an outlet to showcase our work to a wider audience. So, thank you again :)

Here's the link if anyone would like to purchase a copy of World of Photography Vol. 1, which consists over 500 inspirational images from its reader.

http://www.subscrīptionsave.co.uk/Photography-Magazines/World-of-Photography/102WOP
The World of Photography £4.99. FREE postage to UK, £3 for Europe delivery, £5 for Rest of World.

The other publishing is in an enthic magazine - ELEM, Issue 18 featuring a story of the very first modelling competition of Eritrea, Africa, (Eritrea's Top Model) which is holding here in London. Similar to American/Britain Next Top Model, in the competition, the contestants have to go through a few different stages, and be shooting at photoshoots in different themes with different photographers. I was their very first challenge and their very first photographer who shot the four very beautiful contestants in a beauty theme. The Elem Mag covered the story with the host of the competition - Elsabel Yemane, and featuring all the final chosen shots for the girls.

The competition final is going live on 27 November · 22:00 - 23:00 in London.
For people who are interested to go to see the final show down, you can visit their official event page on facebook [here]

Elem Mag is available at a selective stockists in London (UK), Germany, USA and Canada.
For stockist, please click here.

And here are my most favourite shots of the girls :)

Milena

Winta

Rahel

Jorda

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You've been photoshopped!!

2010-09-25 12:45AM / 標準BLOG / Fashion Photography

Lately I’m addicted to a fashion blog call (Fashion Gone Rogue), it’s extremely attractive with its contents for all the latest editorial, and fashion advertising campaigns. Needless to say, I am entirely amazed from a lot of fashion photography and found it extremely convenience to find them all in one place, and it really helps a lot to exclude magazines purchases from my monthly bill.

For all I care, is to study the photographs, like their lighting, compositions, and angles, while at the same time, to appreciate the models/actresses portrait an excellent feelings to the editorial stories. Only until recently, then I started to also look at the comments people made regards the quality of the photographs, or what they think about the shoots.

I’m somewhat surprised to see a lot of people slacking off the images being photoshopped (or being heavily touched up as some would say), it occurs especially when the editorials are involving actress. The comments are harsh, mainly picking up on little things like their skin conditions, or their somehow mysterious sudden younger appearance. Seeing so many people being very judgemental to someone just because they think they know the actresses surprised me.

Do these people really think retouching to the images only apply on actor or actresses? Be realistic, no one is perfect!! Even Gisel and Kate Moss have been heavily photoshopped in their fashion images. Even the fashion images of my all-time favourite model - Jessica Stam are being photoshopped, (apparently she has lines on her face too).

Fashion editorials have never been about portraying the reality, it has never been real, it’s about the fancy dreams, the ideal images we all want to see ourselves in.

I suspect many people might not even realised before digital photography and the photo editing software Photoshop were introduced, retouching images have long been part of the process in majority of commercial photography and portrait photography. If you do a bit research in photography history, you’ll see portrait photographers as early as in 1940s, have been using all kind of processing techniques to develop the films in the hope of creating the rather flattering images of people, and even hand painting on the films. Usual processing such as putting more colours for the ladies on their cheeks, darken eyebrows, altogether with a higher contrast on exposure, so you don’t see the lines on the face.

So now, lets settle down the retouching issues and tell me the truth, who wants to see all that flaws on your face when you look into the mirror, or seeing the photos of yourself showing the red drunken face, smudged make-up, or scars, or sun burn? And you are supposed to see all those flaws in the advertising and campaign images? when they are supposed to booze up the sell? You don’t, do you?

Now wake up, and accept the reality that no one is perfect.
Oh by the way, editorials are called editorials for a reason.

Jessica Stam in Dior campaign

A snapshot of Jessica in backstage

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Traditional Portrait Shoot

2010-08-20 11:36PM / 標準BLOG / Fashion Photography

I always have a fond of traditional portrait paintings, and those early portrait photographs in the mid 18th century to early 19th century...and i've been waiting for too long to try to do something similar to that style of photography...

Finally I got myself a dark grey backdrop paper that will allow me to take some portrait shots which has that kind of feelings ....

Here's some latest shots I've been using the dark grey (or what the seller calling it "storm grey") backdrop.

Model: Kate Bennett

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