New found interest from a day in Los Angeles

Well I was in Los Angeles just Saturday on a surprise notice that I'd be there. But yes I have a new found interest while visiting a travel agency.

This is what I found to my surprise:

Closer view of what one piece looks like:

Sha-zaam,... what I'm wondering is, how in the world?? lol how do you fold just one piece of it? I know it's just really composed of one thing repetitivly stuck together, but how do you do it?

If I ever figure it out, I'll be building my own model of a...teddy bear? Panda more like it!